The Board of Directors of the Albert County Tourism Association met (via digital means) to discuss how our association should address our members about this destructive, world-wide pandemic.
We first of all want to support you in keeping you, your loved ones, and community members safe. Our health comes first, and we support the measures that are being recommended by the Province of New Brunswick and the Government of Canada. We will continue to forward these recommendations to you as we receive them. We are in a State of Emergency, and we ask that you take that seriously and practice social distancing and stay at home as much as you can.
What is ahead for us for the 2020 season is an unknown, however we do anticipate that the season will not be as successful as we would hope for. We are still working on some of our marketing materials, including our visitor map and social media strategies. We will adjust where we can, and along with Tourism New Brunswick, will be focussing on close-in visitation, Canadians within driving distance and New Brunswick residents enjoying “staycations”.
The Albert County Historical Society is still working on Albert County 175 and is looking at ways to use digital technology to tell the story of our region, and regarding planned public events scheduled for the summer and fall of 2020, they are making adjustments based on advice from the province. They want to reassure members of ACTA and those who have committed funding support for the event, that most of the program will be implemented at a time when it is safe to do so. They are still planning on opening the Museum for the season based on the direction of NB Tourism, Heritage and Culture.
We are looking at our plans for the Annual General Meeting which we hoped to host in April. Again we will follow government recommendations in this matter, and will ensure that the business of our Association is completed in a matter that is safe to all involved.
Even through this difficult time, we are confident in the long-term prospects for our region, and our Board and Executive are committed to representing your interests in matters to do with economic development as it relates to the visitor economy, and to do with the opening of the Fundy Parkway, currently scheduled for 2021. We continue to work with our MP Rob Moore and our MLA Minister Mike Holland, and on matters to do with this and other programs to enhance the wellbeing of our community members.
Please stay safe during this period, and let us know if we can assist or support you in any way other than sharing information as we receive it.
President Kathy Weir
On Behalf of Your ACTA Board of Directors